Sip or Swig
A vertical creator ad: an on-camera presenter, exact lines about a real product, captions and an end card.
A UGC ad looks like a person showing a product they use: vertical, handheld, one line per beat, with the product doing the demonstrating. The lines come only from the product page, the product comes from its real photos, and the creator stays the same person in every shot. Sip or Swig shows an invented creator demonstrating the real Owala FreeSip bottle.
To make your own, give the product page and the angle. Wavemaker reads the page for facts and photos, designs the creator and a voice, writes the lines and animates each speaking shot from a checked keyframe. Then it adds captions and an end card. Lip movement follows the words but not every syllable. The download includes the script, the reference reviews, the shot graphs and the finishing script.
How this example was made
- Read the product page Facts and real product photos only; nothing is claimed that the page doesn't say.
- Designed the creator One invented adult presenter and a designed voice, kept the same in every shot.
- Wrote the lines A hook in the first two seconds, two demo beats, then the call to action.
- Filmed each beat Every speaking shot animated from a keyframe that was checked first.
- Finished Captions in a steady lower band, music, and an end card.
Real and generated. Real: the product photo and product facts. Generated: the creator, kitchen, keyframes, voice, music and motion.
Known limit. Lip movement follows the words but not every syllable. Review notes are in the source download.